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Protection Direct

Thursday, August 14, 2008

Protection Direct Launches New Website

Website is first step in new, world-class customer service platform

St. Louis, MO August 14, 2008 –Protection Direct, one of the leading independent brokers of vehicle service contracts, today announced the launch of a completely revamped website. The new site, constitutes a first step in helping the company fulfill their promise to completely overhaul their customer service platform and increase overall transparency in the company.

“Our new website will help create a better overall customer experience and help set a new standard for how vehicle service contract companies interact with their customers,” said Geof Reusch, Chief Operating Officer of Protection Direct. “Our new site is evidence of our commitment to transform our industry and deliver a new, world-class customer service platform.”

The new site offers several improvements that will enhance the experience for customers:

  • It will provide in-depth information about the various plans offered by Protection Direct – including pricing transparency – with simple and easy-to-understand terminology.
  • Customers will also be able to make direct inquiries for additional information about a plan that’s tailored to their individual needs.
  • The site will contain testimonials from an array of Protection Direct customers so new customers can better understand the experiences of similar customers.
  • There will be a company news section as well, so the public can follow recent news about the company.

“This new site is a concrete step to lead our industry to increase its transparency and improve the quality of the customer experience,” said Reusch. “We think this will help our customers better understand their options and get involved with plans that are tailored to their specific needs in order to save them time and money.
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